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If you would like to receive a proposal for search engine optimization, search engine marketing, or web design services please call us at So a co-worker of mine bought this book because he wanted to learn more about SEO and asked me to review it for him to see if it was any good. Man — was I disappointed. It was so bad I actually told him to not even waste his time reading it and to get a different book. First off almost all the book is about PPC, not even about SEO — and they are totally different online marketing strategies, similar but very different.
Next most of the advice is very dated.
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There were a few chapters that were good, but they were the exception. Also it lacks specific examples and pieces of advice. If you are new or experienced to SEO this is not the book to buy.
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